Let’s be real: digital marketing can feel overwhelming, especially if you didn’t grow up with smartphones, hashtags, and TikToks. But the truth is, you don’t need to master every platform to grow your business online. You just need a clear, no-fluff plan.

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Step 1: Know Your Audience

Who are you speaking to? Understanding your ideal customer helps you choose the right platforms and content.

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Step 2: Get the Basics Right

• Professional website
• Active Google Business profile
• Clear brand visuals & message

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Step 3: Focus on One Channel

You don’t need to be everywhere. Choose one platform (e.g. Facebook or LinkedIn) and get consistent before branching out.

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Step 4: Hire Support If You Need It

That’s where agencies like Twice Digital come in—we’re here to simplify the process, not overwhelm you.

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